How much are your skills worth? It’s easy to value your house or your car, but what about your experiences, education and well-honed hobbies? How easy is it to sell chunks of your time and expertise to make an income on the side?

In 2012, HMRC found that Britain’s ‘moonlighters’ were worth approximately £1.5 billion to the economy, and this figure is likely to be even higher now, four years later. Of the estimated 1.5 million moonlighters, 78% work in the early evenings on top of their 9-5 job, 25% sell the time usually spent on their lunch hour, and over 50% work during the weekends too, according to research quoted by This is Money in 2013.

Many attribute this increasingly productive section of society to a post-internet world, whether virtually anything is possible online. 18-24 year olds in particular are increasingly motivated to look for alternative working opportunities when graduation thrusts them into a hostile and competitive job market. Other age groups are just as motivated too, with family budgets stretched further and further, and their pensions needing a boost.

The stats speak for themselves; moonlighting has gone almost entirely digital. Professional freelancing platform, PeoplePerHour, reported their figures doubled between 2013 and 2014, increasing to 130,000 members actively securing remote, freelance work through the platform. Fiverr, a similar platform aimed at professionals, where users can offer their services worldwide for prices from $5, has seen a 600% increase in transactions since 2011.

The demand is there and people are willing to stretch their days, weekends and evenings to provide services on the side, so it’s only natural that more and more people are going to start considering the value of their skills. While PeoplePerHour and Fiverr are aimed more at businesses that need specialists to conduct design, development and copywriting work, there is currently no outlet for consumers who want to buy services and skills online.

We created the Gurooo platform because everyone is an expert at something. You don’t need to be an expert at coding and design, or have any specific qualifications to make a small income on the side, Gurooo is a place where you can buy and sell unique tasks, and make the most of your hidden talents.

Some of our Gurooos are providing bespoke marathon training advice, writing engaging Tinder profiles, offering careers advice and even selling celebrity voiceovers . If it’s a skill that would be useful for someone else, it’s perfect for the Gurooo platform.

There were 1.5 million moonlighters in the UK in 2012, how many more could there be by 2017?


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